Investment Rating - The report maintains an "Accumulate" rating for the company [1][5]. Core Views - The company has shown resilience in its operations despite a challenging hotel market, with ongoing improvements in store quality and operational efficiency [3][5]. - The report highlights a slight decline in revenue and net profit for the third quarter, but a modest increase in net profit when excluding non-recurring items [3][8]. - The company is expected to continue enhancing its store structure, which may support long-term profit growth [8]. Financial Summary - For the first three quarters of 2025, the company reported revenue of RMB 5.782 billion, a year-on-year decrease of 1.81%, and a net profit of RMB 755 million, an increase of 4.36% [8]. - The company opened 1,051 new stores in the first three quarters, achieving 70% of its annual target, with a focus on improving the quality of new openings [8]. - The forecasted EPS for 2025 is RMB 0.76, with corresponding P/E ratios of 19.4, 17.2, and 15.6 for the years 2025, 2026, and 2027 respectively [5][10].
首旅酒店(600258):门店结构持续优化,经营韧性良好