同程旅行（00780）：——（0780.HK）2025年三季度业绩点评：同程旅行（00780）：25Q3盈利能力持续增长，国际业务与酒管业务表现亮眼

Investment Rating - The report maintains a "Buy" rating for the company [4][6]. Core Insights - The company reported a revenue of 5.509 billion yuan for Q3 2025, representing a year-on-year increase of 10.4%, and an adjusted net profit of 1.060 billion yuan, up 16.5% year-on-year, with an adjusted net profit margin of 19.2%, an increase of 1.0 percentage points year-on-year [1][2]. Revenue Breakdown - The core OTA business showed steady growth with revenue reaching 4.609 billion yuan, a year-on-year increase of 14.9%. - Accommodation booking revenue was 1.579 billion yuan, up 14.7% year-on-year, driven by strong summer demand and an increase in high-quality hotel bookings [2]. - Transportation ticketing revenue was 2.209 billion yuan, up 9.0% year-on-year, supported by the growth in international ticket sales, which accounted for 6% of total transportation revenue, an increase of 2.0 percentage points year-on-year [2]. - Other business revenue reached 821 million yuan, up 34.9% year-on-year, primarily due to strong performance in hotel management, with nearly 3,000 hotels in operation and 1,500 under preparation [2]. - Vacation revenue was 900 million yuan, down 8.0% year-on-year, mainly due to ongoing safety concerns regarding travel to Southeast Asia [2]. Profitability and Efficiency - The company's gross margin reached 65.7%, an increase of 2.3 percentage points year-on-year, and the adjusted net profit margin was 19.2%, up 1.0 percentage points year-on-year. This improvement in profitability is attributed to the positive effects of revenue scale and the application of AI to enhance operational efficiency [3]. - The company has 253 million annual paying users, an increase of 8.8% year-on-year, with over 87% of registered users residing in non-first-tier cities [3]. Future Outlook - For Q4 2025, the core OTA revenue is expected to maintain double-digit year-on-year growth, with other business revenue likely to continue high growth driven by hotel management [3]. - The company forecasts adjusted net profits for 2025, 2026, and 2027 to be 3.368 billion yuan, 4.044 billion yuan, and 4.667 billion yuan, respectively, with corresponding adjusted PE ratios of 14, 12, and 10 times [4][5].