Investment Rating - The report gives a "Buy" rating for the company for the first time, considering the scarcity of smart imaging brands and the growth potential of its business [1][7]. Core Insights - The report highlights the company's position as a leading brand in smart imaging, expanding from handheld devices to the drone market, and emphasizes its innovative products and technological leadership [1][6][7]. - The company is expected to grow its revenue significantly, with projections of 9.6 billion, 14.65 billion, and 19.6 billion for 2025, 2026, and 2027 respectively, alongside net profits of 1.03 billion, 1.81 billion, and 2.72 billion [7][8]. Summary by Sections Company Overview - The company, established in 2015, has become a leader in the panoramic camera market and is expanding its product lines to include action cameras, wearable cameras, gimbals, and drones, while also starting to develop software services [6][12]. - The revenue distribution in 2024 is expected to be 85.9% from consumer devices, 0.4% from professional devices, and 12.9% from accessories, with significant contributions from regions like China, the US, Europe, and Japan [12][13]. Handheld Imaging Devices - The company is recognized as the leader in the panoramic camera segment, continuously enriching its product line and driving market expansion alongside competitors like DJI [16][33]. - The report indicates that the market for handheld imaging devices could reach hundreds of billions, driven by increasing outdoor activities and social media sharing [18][39]. Drone Market - The drone market is projected to grow significantly, with the company entering this space by leveraging its expertise in panoramic imaging to differentiate itself from competitors like DJI [7][33]. - The report notes that the company has developed proprietary technologies in flight control, obstacle avoidance, and image transmission, which are critical for drone functionality [7][33]. Financial Projections - The company is expected to see substantial revenue growth, with a compound annual growth rate (CAGR) of 66.2% from 2017 to 2024, driven by the success of its panoramic cameras and the introduction of new product lines [13][39]. - The financial outlook includes projected revenues of 9.6 billion in 2025, with a net profit of 1.03 billion, reflecting a strong growth trajectory [8][39]. Software Services - The introduction of cloud services in 2025 is expected to enhance user engagement and provide significant profit potential in the long term [56]. - The software business is anticipated to grow rapidly, benefiting from the integration with existing hardware products and the company's advancements in AI technology [56].
影石创新（688775）：稀缺的智能影像龙头品牌，从手持设备向无人机进军