Investment Rating - The report assigns an "Outperform" rating to the company, with a target price of RMB 9.0, equivalent to HKD 9.9 [3][8]. Core Insights - The company is a leading vocational training institution in China, leveraging its extensive national presence and brand strength to meet the strong demand for skilled labor [8]. - Projected net profits attributable to shareholders for 2025-2027 are RMB 798 million, RMB 1.00 billion, and RMB 1.13 billion, with EPS of RMB 0.36, RMB 0.45, and RMB 0.51 respectively [8]. - The company is expected to experience significant revenue growth, with a 10.2% year-on-year increase in revenue for the first half of 2025 [15]. Financial Summary - For the first half of 2025, the company reported revenue of RMB 2.19 billion, a 10.2% increase year-on-year, and a net profit attributable to shareholders of RMB 403 million, up 48.4% year-on-year [15]. - The gross profit margin improved to 57.3%, reflecting effective cost control and business expansion [15]. - The company’s revenue segments showed overall positive performance, with culinary technology revenue increasing by 11.4% year-on-year and fashion and beauty revenue soaring by 90.2% year-on-year [16]. Segment Performance - Culinary technology revenue reached RMB 1.02 billion, with a gross profit margin of 60.5% [16]. - The fashion and beauty segment saw a remarkable growth of 90.2% year-on-year, with a gross profit margin of 61.4% [16]. - The company operates 234 schools and centers across almost all provinces in mainland China and Hong Kong, indicating a strong national footprint [17].
中国东方教育（00667）：首次覆盖：景气回暖，估值修复潜力大