KWEICHOW MOUTAI(SH:600519) Soochow Securities·2026-01-04 23:30Macro Strategy - The report suggests that despite expectations of a slowdown in marginal fiscal funding for 2026, fiscal spending may still exceed expectations due to two main factors: a rebound in prices leading to increased fiscal revenue and a significant amount of fiscal "surplus" carried over from 2025 [1][10] - Specifically, if the PPI year-on-year growth rate rebounds by 1.8 percentage points (from -2.4% to -0.6%), it could generate approximately 260 billion yuan in additional tax revenue, equivalent to an increase in the deficit ratio by 0.2 percentage points (from 4.0% to 4.2%) [1][10] - Additionally, the fiscal surplus from 2025 is expected to exceed 500 billion yuan, which, combined with the tax revenue increase, could enhance the growth rate of general public budget expenditure by about 2.6 percentage points, allowing for unexpected spending expansion within the budget framework [1][10] Fixed Income - The report indicates that the overall focus remains on demand rather than supply, recommending attention to sectors with clear growth expectations on the demand side [3][18] - It highlights that the issuance of green bonds in the primary market totaled approximately 22.76 billion yuan, an increase of 1.65 billion yuan from the previous week, while the secondary market transaction volume for green bonds decreased by 15.6 billion yuan [4][20] - The issuance of secondary capital bonds reached 53.15 billion yuan, with a total transaction volume of approximately 272.9 billion yuan in the secondary market, reflecting a slight decrease from the previous week [4][21] Industry Insights - The report discusses Guizhou Moutai's strategy for 2026, focusing on accelerating marketing transformation and building diverse channels. The company plans to stabilize the overall domestic supply of Moutai liquor while clarifying product positioning [8] - Moutai aims to enhance the market share and opening rate of its 500ml classic series, while also strengthening premium and zodiac products, with a focus on creating a flagship product priced above 2000 yuan [8] - The company is committed to maintaining a "2+N" product system for Moutai sauce-flavored liquor, ensuring that the Moutai 1935 product does not increase in volume to enhance channel resilience and address profitability issues for distributors [8]