周大生（002867）：短期金价对毛利率的红利依然存在，中期渠道调整将进入尾声

Investment Rating - The report maintains a "Buy" rating for the company [5][11] Core Views - The company is expected to see a significant increase in gross margin due to rising gold prices, with a forecasted gross margin of 30% in 2025 [3][10] - The adjustment in the franchise business is anticipated to reach its conclusion in 2026, which will alleviate revenue pressure [10] - The company has a strong dividend policy, with a historical payout ratio between 60%-100%, enhancing its investment appeal [10] Financial Forecasts - The adjusted earnings per share (EPS) forecasts for 2025-2027 are 1.02, 1.15, and 1.27 yuan respectively, down from previous estimates [3][11] - Revenue projections for 2023A, 2024A, 2025E, 2026E, and 2027E are 16,290 million, 13,891 million, 9,205 million, 10,033 million, and 11,092 million yuan respectively, with a notable decline in 2025 [4][13] - The net profit attributable to the parent company is forecasted to be 1,316 million, 1,010 million, 1,107 million, 1,243 million, and 1,379 million yuan for the years 2023A to 2027E [4][13] Valuation Metrics - The target price is set at 17.25 yuan based on a 15x PE ratio for 2026 [3][11] - The company’s current price-to-earnings (PE) ratio is 11.1, projected to decrease to 10.6 by 2027 [4][12] - The price-to-book (PB) ratio is currently at 2.3, expected to decline to 1.4 by 2027 [4][12]