自主品牌成长动能充足，国内外同步扩展

Investment Rating - The investment rating for the company is not explicitly stated in the provided content, but it is implied that the company has strong growth potential and is recommended for investment based on its performance and future projections [6][7]. Core Insights - The company achieved a revenue of 2.184 billion yuan in 2023, representing a year-on-year growth of 11.47%. The net profit attributable to the parent company was 219 million yuan, with a year-on-year increase of 3.59% [6]. - The company is focusing on expanding its own brand through multi-channel strategies both domestically and internationally, with a strong growth momentum expected in 2024 [6][7]. - The gross profit margin improved to 29.53% in 2023, an increase of 4.7 percentage points year-on-year, driven by changes in product structure [6][7]. Financial Summary - Revenue and Profit: The company forecasts a revenue of 2.632 billion yuan for 2024, a growth of 20% year-on-year, and a net profit of 248 million yuan, reflecting a 15.06% increase [6][7]. - Gross Margin: The gross margin for 2023 was 29.53%, with a significant increase in Q4 to 32.02% [6][7]. - Earnings Per Share (EPS): The projected EPS for 2024 is 0.65 yuan, with a corresponding P/E ratio of 17.16 [8]. - Return on Equity (ROE): The ROE for 2023 was 10.5%, with expectations to rise to 11.5% in 2024 [8].