Investment Rating - The investment rating for the company is "Buy" [1] Core Insights - The report indicates that revenue exceeded expectations primarily due to accelerated expansion of educational outlets and the launch of the "With Huizhong" initiative, while profit margins fell short of expectations mainly due to increased selection subsidies. However, the profitability of the core education business continues to improve [4] - The company has adjusted its FY2024-2026 Non-GAAP net profit estimates to 591 million (-15%), and 0.19, 0.40 [4] - For FY24Q3, the company achieved revenue of 1.098 billion, with a gross profit of 563 million (+46%), with a gross margin of 46.59% (-4 percentage points). Marketing and management expense ratios were 13% and 24% respectively, showing a decrease of 0.25 and 4.73 percentage points year-on-year [4] - The overall profit margin was impacted by a slight loss from the "Dongfang Zhenxuan" initiative, increased discount subsidies, and higher tax expenses from the acquisition of "Dongfang Zhenxuan" [4] - Excluding the impact of "Dongfang Zhenxuan," the profitability of the core education business improved by 3 percentage points year-on-year, indicating effective cost management despite rapid expansion [4]
新东方-SFY2024Q3业绩点评报告：网点加速扩张，教育主业盈利能力增强