Meta’s Consumer AI App Struggles
Meta Platforms(US:META) Bloomberg Technology·2025-08-15 19:35User Experience & Personalization - The app's personalized recommendations are inconsistent and feel unfinished [1][2] - The app failed to personalize recommendations based on user's location (zip code) [2] - User data is not shared across different platforms (WhatsApp, Messenger, Instagram), hindering personalization ambitions [4] Features & Functionality - The app has a Discover feed showing other users' prompts and interactions, which may include irrelevant or edgy content [3]