Pricing Strategy & Market Trends - Apple is potentially preparing the market for a $2,000 iPhone, evidenced by the iPhone 17 Pro Max with 2 terabytes of storage already reaching this price point in the US [1] - The industry anticipates the era of $2,000 phones is approaching, with competitors like Samsung already offering foldable phones at this price [2][4] - Tariffs are expected to impact Apple's pricing strategy, potentially leading to price increases to maintain margins [3] - Apple's first foldable phone is projected to launch at a base price of $2,000 within the next 12 months [4][5] - The 20th-anniversary iPhone in 2027 is expected to feature advanced technologies and higher prices, similar to the iPhone X launch in 2017 [5] - The $2,000 iPhone tier may become commonplace within the next 12-24 months [6] Product Design & Sales - New iPhone designs, such as the orange color and unibody, are expected to drive sales, despite potentially limited functional differences [7][8] - Pent-up demand from consumers who have held onto their iPhones for 4-5 years due to lack of design changes is anticipated to boost sales [8] Analyst Sentiment - Some Wall Street analysts express a lack of excitement regarding Apple's current offerings [7]
Future iPhones Could Cost $2,000