LONCIN(SH:603766) 汽车琰究·2025-05-04 05:58Event Overview - The company disclosed its 2024 annual report and Q1 2025 report, achieving a total revenue of 16.82 billion yuan in 2024, a year-on-year increase of 28.7%, and a net profit attributable to shareholders of 1.15 billion yuan, a year-on-year increase of 97.1%. For Q1 2025, the company reported a revenue of 4.65 billion yuan, a year-on-year increase of 41.0%, and a net profit of 510 million yuan, a year-on-year increase of 96.8%, exceeding previous performance forecasts [1]. Analysis and Judgment - Q1 2025 performance exceeded expectations, driven by the growth of the Wujie brand and the channel vehicle business. The revenue for Q4 2024 was 4.60 billion yuan, a year-on-year increase of 24.3%, with growth attributed to the rapid expansion of the Wujie brand. The Q1 2025 revenue reached a historical high of 4.65 billion yuan, primarily due to: 1) High growth in Wujie brand and channel vehicle business, with motorcycle product revenue of 2.74 billion yuan, a year-on-year increase of 39.4% (Wujie brand revenue was 860 million yuan, a year-on-year increase of 41.8%); 2) Recovery in general machinery business with sales revenue of 1.126 billion yuan, a year-on-year increase of 65.37%; 3) Growth in motorcycle engines and all-terrain products [1]. - On the profit side, the net profit attributable to shareholders for Q4 2024 was 220 million yuan, turning from loss to profit, but down 28.0% quarter-on-quarter due to asset/credit impairment of approximately 200 million yuan. The Q1 2025 performance showed rapid growth both year-on-year and quarter-on-quarter, mainly due to the synergy of volume and profit from the Wujie brand, high growth in channel vehicle business, and optimization of the expense structure [1]. - The expense structure significantly improved under scale effects, with Q1 2025 sales/management/R&D/financial expenses at 1.0%/2.5%/2.0%/-0.7%, showing year-on-year changes of -0.8/-1.9/-1.2/+0.2 percentage points and quarter-on-quarter changes of +0.0/-0.2/-0.2/+1.0% [1]. Product and Channel Growth - In 2024, the Wujie brand achieved revenue of 3.15 billion yuan, a year-on-year increase of 111.4%. Domestic sales revenue was 1.81 billion yuan, a year-on-year increase of 114.5%, while export sales revenue was 1.35 billion yuan, a year-on-year increase of 107.5%. The European market contributed significantly, with sales revenue of 1.02 billion yuan, a year-on-year increase of 133.4%. By the end of 2024, the company established 990 domestic sales outlets and 1,165 overseas sales outlets, including nearly 900 in Europe, laying a solid foundation for continued sales growth [2]. Global Expansion of Mid-to-Large Displacement Motorcycles - The company's mid-to-large displacement motorcycle sales (over 250cc) were 75,000 and 108,000 units in 2023 and 2024, respectively, representing year-on-year growth of 53.7% and 43.1%. Export sales were 41,000 and 51,000 units, with year-on-year growth of 47.7% and 24.8%, respectively, primarily driven by the Wujie brand. In 2024, the Wujie brand saw rapid sales growth in Spain, with cumulative sales reaching 9,000 units, a year-on-year increase of 128.5%, and market share rising to 4.2%. In Q1 2025, sales reached 2,336 units, a year-on-year increase of 44.6%, ranking fifth in the market. In Italy, the SR16 scooter model sold 1,033 units in Q1 2025, becoming the best-selling domestic model [3]. Investment Recommendations - The company is expected to benefit from the dual expansion of the Wujie brand in both product and channel, accelerating growth through volume and profit synergy. Revenue projections for 2025-2027 are 20.16 billion, 23.71 billion, and 27.64 billion yuan, with net profits of 1.95 billion, 2.41 billion, and 2.88 billion yuan, respectively. The EPS is projected to be 0.95, 1.17, and 1.40 yuan, corresponding to a closing price of 12.45 yuan per share on April 30, 2025, with PE ratios of 13, 11, and 9 times [4].