Core Viewpoint - Xiaomi's ambition in chip development and automotive manufacturing reflects a long-term strategy, with the recent launch of the 3nm flagship processor "玄戒O1" and the SUV "YU7" marking significant milestones in its journey towards becoming a leading technology company [2][3][25]. Group 1: Chip Development - Xiaomi has pursued its "chip dream" for 11 years, with the establishment of its subsidiary Pinecone Electronics in 2014, indicating a long-term commitment to chip development [7][11]. - The first chip, "澎湃S1," took 28 months to develop and was launched in 2017, making Xiaomi the fourth smartphone manufacturer with self-developed chip capabilities [8]. - Despite initial setbacks with the 澎湃S1, Xiaomi's experience laid the groundwork for the development of the玄戒O1, which has seen over 135 billion RMB invested in R&D and a team of over 2,500 people [11][12]. - The玄戒O1 chip utilizes TSMC's second-generation 3nm process, featuring 19 billion transistors and a compact area of 109mm², showcasing Xiaomi's technological advancements [12]. - Although the玄戒O1 has competitive specifications, it still trails behind Apple's A18 Pro in several areas, indicating that Xiaomi is still in a catch-up phase [13][15]. Group 2: Automotive Development - The launch of the SU7 has been a significant success, with over 25.8 million units delivered, establishing it as a market leader in its price segment [17]. - The upcoming YU7 is positioned as a luxury high-performance SUV, with a focus on long-range capabilities and advanced features, aiming to compete directly with Tesla's Model Y [19][20]. - The YU7's pricing strategy will be crucial for its success, with expectations of a starting price in the range of 26-30 million RMB, while offering superior features compared to competitors [20][21]. Group 3: Long-term Strategy - Xiaomi's strategy emphasizes the importance of having its own "core" (chips) and "wheels" (vehicles) to maintain a competitive edge in the smartphone and automotive markets [23][25]. - The company has committed to a long-term investment plan of at least 500 billion RMB over the next decade for its chip business, alongside significant investments in automotive development [11][25]. - Xiaomi's approach reflects a patient and steady commitment to building its technological capabilities, with both chip and automotive projects seen as integral to its future success [25][28].
这是最「硬」的小米