BIDU(US:BIDU) YOUNG财经 漾财经·2025-07-01 09:57Core Viewpoint - Baidu is undergoing a significant organizational restructuring, with key personnel changes aimed at enhancing innovation and operational efficiency within the company [1][4]. Group 1: Leadership Changes - He Haijian has officially joined Baidu as the Chief Financial Officer (CFO), responsible for managing the company's financial system [1][3]. - He Junjie will no longer serve as the acting CFO and will transition to oversee human resources and administrative management [2][3]. - Cui Shanshan will step down from her role in human resources and administration but will continue as the Secretary-General of the Cultural Committee [2][4]. Group 2: Background of New CFO - He Haijian previously served as CFO of Kingsoft Cloud from 2020 to June 2025, where he successfully led the company through its listings on both the US and Hong Kong stock exchanges [3]. - His experience includes significant roles at Goldman Sachs, Merrill Lynch, and Citibank, providing him with extensive investment banking and merger experience [3]. Group 3: Organizational Strategy - The internal memo emphasizes that the introduction of new personnel, job rotations, and the transition of old and new leadership are intended to stimulate innovation and vitality within the organization [4]. - Baidu has implemented a job rotation system since 2011, alongside the introduction of the OKR performance management system and organizational adjustments, to continuously adapt to market changes and inject new energy into the company [4]. Group 4: Industry Context - The rapid pace of industry transformation is highlighted, with major tech companies like Huawei, Alibaba, and Tencent also embracing change through the introduction of new talent and organizational rotations [5].