XPENG(US:XPEV) 36氪·2025-07-13 12:00Core Viewpoint - The article emphasizes that almost all companies globally can no longer ignore AI, particularly in the automotive industry, where companies like Xiaopeng Motors are integrating AI into their operations and products to enhance efficiency and competitiveness [1][23]. Group 1: AI Integration in Automotive Industry - Xiaopeng Motors has adopted the concept of "AI cars" and is exploring the integration of AI with flying cars and robots [2]. - The automotive industry is experiencing intense competition, prompting companies to rethink their strategies to survive and thrive [1][29]. - Xiaopeng's CEO, He Xiaopeng, believes that leveraging AI can significantly enhance organizational capabilities and efficiency [1][25]. Group 2: Organizational Changes and Efficiency - Xiaopeng Motors has undergone significant organizational changes, including the introduction of AI to improve internal processes and reduce unnecessary meetings [10][13]. - The company has seen a 30% reduction in non-essential offline meetings, with 72% of employees using cloud documents for collaboration [11][13]. - AI is being utilized across nearly 200 business areas within Xiaopeng, including coding, quality control in production, and digital marketing [18][19]. Group 3: Product Development and Market Strategy - Xiaopeng's new model, G7, features advanced specifications and a competitive price, achieving over 10,000 pre-orders shortly after launch [8][9]. - The company plans to release new models, including an updated P7, as part of its strategy to align with established automakers [9]. - Xiaopeng's revenue for the first quarter of this year was 15.8 billion, with a reduced loss of 660 million, indicating a positive outlook for profitability by the fourth quarter [14][19]. Group 4: AI as a Core Competency - Xiaopeng is investing over 4 billion annually in AI development, including the creation of a large-scale AI computing cluster [18]. - The company aims to develop a foundational AI model that can enhance the capabilities of its vehicles, with the G7 Ultra being the first model to achieve L3-level AI capabilities [18][19]. - AI is not only seen as a tool for production but also as a means to enhance organizational efficiency and decision-making processes [25][30].