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买买买!Meta又盯上了两家AI视频公司

Core Viewpoint - Meta is actively pursuing mergers and collaborations in the emerging AI video generation sector, indicating a strategic shift to enhance its content ecosystem and support its vision of "personal superintelligence" [4][6]. Group 1: Mergers and Collaborations - Meta is in discussions with AI video startup Pika for potential collaboration, including direct acquisition or licensing of technology [4]. - The company previously explored acquisition possibilities with Higgsfield, a video generation application focused on creators, but those negotiations have ceased [4]. - Pika, founded in 2023 by two Stanford dropouts, has raised approximately $135 million from investors like Lightspeed Venture Partners [4]. - Higgsfield completed a seed round financing of $8 million led by Menlo Ventures in April of last year [4]. Group 2: Strategic Importance - The acquisition of AI video companies aligns with Meta's goal to enhance its social applications and support its virtual reality (VR) initiatives, which have seen investments of several billion dollars [6]. - Meta has introduced AI video editing features in its AI assistant, with early progress noted by CEO Mark Zuckerberg, who emphasized the potential for content improvement [6]. - Meta's interest in AI video generation is not new, as it has previously engaged with other leading companies in the field, including Runway, for potential collaborations [6]. Group 3: Broader AI Strategy - The merger discussions are part of a larger restructuring of Meta's AI strategy, highlighted by the appointment of Alexandr Wang as Chief AI Officer and a $14.3 billion investment in Scale AI [8]. - Meta has recruited numerous researchers from competitors like OpenAI, Anthropic, and Google to bolster its new AI team, the Meta Superintelligence Lab [8]. - The acquisition of voice AI startup PlayAI is also part of Meta's efforts to enhance its talent pool [8].