DFAC(SH:600006) 第一商用车网·2025-08-12 13:05Core Viewpoint - The article discusses the recent leadership changes and strategic focus within Dongfeng Commercial Vehicle's marketing division, emphasizing the importance of enhancing service capabilities, particularly in the new energy sector, and adhering to management principles and integrity in operations [1][3][5]. Group 1: Leadership Changes - Dongfeng Commercial Vehicle held a meeting to announce key personnel changes within its marketing division, including the appointment of Sheng Qiguang as the head of the Customer Support Department and Xu Yong as the deputy head of the Domestic Marketing Department, focusing on new energy marketing [6][7]. - Xu Yong expressed his commitment to quickly adapt to the new role and contribute to the development of the new energy sector while maintaining integrity and self-discipline [9]. Group 2: Strategic Focus - Sheng Qiguang outlined a dual focus: immediate enhancement of service capabilities and rapid resolution of market issues, alongside a long-term goal of creating a competitive service business that integrates traditional and new energy operations [11]. - The marketing division aims to innovate service management strategies to improve operational effectiveness and provide reliable business value within the company's value chain [11]. Group 3: Expectations and Requirements - The marketing division's leadership emphasized the need for new executives to prioritize business logic, adhere to management principles, and maintain a strong work ethic in line with central regulations [13]. - Liu Yi, the marketing division's head, set expectations for Sheng Qiguang to strengthen service foundations and improve customer satisfaction, while urging Xu Yong to quickly familiarize himself with the marketing system and enhance market share in the new energy sector [15].