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【顾家家居(603816.SH)】内销企稳向好,外贸持续增长——2025年半年报点评(姜浩/吴子倩)

Core Viewpoint - The company reported a stable performance in the first half of 2025, with revenue and net profit showing positive year-on-year growth, indicating a solid recovery in both domestic and international markets [4][5]. Financial Performance - In 1H2025, the company achieved revenue of 9.8 billion and net profit of 1.02 billion, representing year-on-year increases of 10.0% and 13.9% respectively, with operating cash flow netting 1.09 billion, up 71.9% [4]. - The revenue for Q1 2025 was 4.91 billion, with a net profit of 0.52 billion, showing year-on-year growth of 12.9% and 23.5% respectively, while Q2 2025 saw revenue of 4.89 billion and net profit of 0.50 billion, with year-on-year growth of 7.2% and 5.4% [4]. Segment Performance - In terms of product categories for 1H2025, revenue from sofas, beds, integrated products, and custom products reached 5.67 billion, 1.69 billion, 1.16 billion, and 0.55 billion respectively, with year-on-year growth rates of 14.7%, 10.3%, -8.2%, and 12.6% [5]. - The domestic sales for 1H2025 were 5.23 billion, up 10.7%, while international sales reached 4.26 billion, up 9.5%, indicating a stable domestic retail transformation and robust growth in foreign trade [5]. Profitability and Efficiency - The overall gross margin for 1H2025 was 32.9%, a slight decrease of 0.1 percentage points year-on-year, while the net profit margin was 10.4%, an increase of 0.4 percentage points [6]. - The company's expense ratio for 1H2025 was 20.1%, down 1.2 percentage points year-on-year, with reductions in sales, management, and R&D expense ratios contributing to improved efficiency [6]. Strategic Initiatives - The company is experiencing a successful transition in domestic retail, driven by external policies that stimulate demand, particularly in soft home furnishings, with expectations for continued growth in the latter half of the year [8]. - The company's manufacturing capacity in Vietnam is rapidly increasing, enhancing its ability to meet U.S. market demand and improving resilience against global trade policy fluctuations [8].