GEELY AUTO(HK:00175) 车fans·2025-08-27 00:30Core Viewpoint - The article discusses the recent launch of the Galaxy A7 by Geely, highlighting its sales performance, customer demographics, and competitive positioning in the market [1][2][3]. Sales Performance - The Galaxy A7 was officially launched on August 8, with significant sales momentum, achieving 40 units sold shortly after its release [2][3]. - The most popular configuration is the 2025 EM-i 150km Exploration+ version, priced at ¥117,800 [3]. - The top-selling colors are Tianqing Gray, Shuanghua Silver, and Yanshue White, with 80-90% of sales in these configurations [4][19]. Customer Demographics - The primary buyers are young individuals, including recent university graduates, who are purchasing the vehicle for commuting purposes [5]. - A notable customer story involves a young couple working at CATL, who decided to buy the car after an engaging interaction at a promotional event [6][7]. Reasons for Purchase - Customers are attracted to the Galaxy A7 for two main reasons: it is the largest hybrid model in its price range, and it offers a stylish design and superior driving comfort compared to competitors [9]. Competitive Landscape - The Galaxy A7 faces competition from BYD's Qin L series and Seal 06 series, with the Qin L series being the most frequently compared model [11]. - Reasons for customers choosing BYD over the Galaxy A7 include BYD's stronger brand influence and more established reputation in hybrid technology [12]. Financing Options - The financing options available for the Galaxy A7 include a two-year interest-free plan for ¥80,000 or a low-interest five-year plan [20]. - A detailed budget for the 2025 EM-i 150km Exploration+ version is provided, showing a total cost of approximately ¥115,300 for full payment [21]. Customer Feedback - Initial customer complaints include the absence of an electric tailgate and noticeable noise from the tires and engine at high speeds, indicating average sound insulation [24][25]. Customer Rights and Incentives - The Galaxy A7 offers a unique "super replacement" incentive, providing an ¥8,000 subsidy for trade-ins, regardless of the vehicle's brand [10][27].