Yanghe(SZ:002304) YOUNG财经 漾财经·2025-09-04 11:44Core Viewpoint - Yanghe Co. reported its worst interim performance since its listing, with revenue down 35.32% year-on-year and net profit down 45.34% [2][3][10] Financial Performance - In the first half of the year, Yanghe achieved revenue of 14.796 billion yuan, a decrease of 35.32% year-on-year, and a net profit of 4.344 billion yuan, down 45.34% [3][10] - The second quarter saw revenue drop 43.7% to 3.729 billion yuan and net profit decline 62.7% to 707 million yuan [3][10] - This marks the third occurrence of simultaneous revenue and profit decline since 2009, with the current declines being the largest in 16 years [3][10] Market Performance - Yanghe's stock price has fallen 5.69% year-to-date, contrasting with a 14.96% increase in the CSI 300 index [4][15] - Institutional holdings decreased by 3.14 percentage points by the end of the second quarter compared to the beginning of the year [4] Product and Channel Analysis - Revenue from high-end liquor (≥100 yuan/500ml) fell 36.5% to 12.672 billion yuan, while ordinary liquor (<100 yuan/500ml) revenue decreased 27.2% to 1.841 billion yuan [6] - The traditional wholesale distribution channel generated 14.292 billion yuan, down 35.78%, continuing a downward trend from the previous year [6] - Online direct sales revenue was 221 million yuan, a slight decline of 6.91%, attributed to increased promotional efforts on platforms like Tmall and JD [7] Regional Performance - Revenue in Jiangsu province, Yanghe's main market, decreased 25.79% to 7.121 billion yuan, while revenue from outside Jiangsu fell 42.68% to 7.392 billion yuan [7] - The company has faced increased competition from rivals like Jinshiyuan, impacting its market share in Jiangsu [7] Operational Challenges - Yanghe's management acknowledged four core issues: insufficient brand renewal, reduced channel profit margins, high channel inventory, and slow marketing transformation [11][12] - The overall gross margin for the first half of 2025 was 75.94%, a slight decrease of 0.13% year-on-year, indicating ongoing profitability pressure [13] Inventory and Cash Flow - As of June, Yanghe's inventory was valued at 19.103 billion yuan, accounting for 31.14% of total assets, an increase from 29.30% at the end of the previous year [13] - The net cash flow from operating activities was only 616 million yuan, a decline of 69.85% year-on-year, reflecting weakened cash generation capabilities [13] Management Transition - The resignation of former chairman Zhang Liandong coincided with the release of the poor interim report, marking a challenging end to his tenure [4][16] - New chairman Gu Yu has emphasized quality as a core strategy and aims to address the brand's market perception and operational challenges [17][18] Strategic Outlook - Yanghe is focusing on expanding its low-alcohol product line to adapt to market trends, although this segment is highly competitive [19] - The company aims to enhance its brand value and operational efficiency through improved marketing strategies and product innovation [17][19]