研报 | 预计Meta AR新品推升2026年搭载LCoS产品占比上升至13%

Core Insights - Meta has launched its first mass-produced AR device, the Meta Ray-Ban Display Glasses, which utilizes LCoS display technology, expected to increase the market share of LCoS display products to 13% by 2026 [2] - The global AR device shipment is projected to grow by 9.1% in 2025, reaching 600,000 units, driven by AI-enabled information prompt applications [2] - Meta's AR glasses feature a 20-degree field of view (FoV), a resolution of 600 x 600, a pixel density of 42 PPD, and a brightness of 5,000 nits, targeting the information prompt application market [2] Technology Analysis - Meta opted for LCoS full-color displays from OmniVision instead of the mainstream single green LEDoS technology combined with waveguide technology due to LCoS's maturity, cost control, and lower average power consumption [3] - The competition between LCoS and LEDoS is expected to intensify before significant breakthroughs in LEDoS technology occur, which are anticipated post-2028, potentially increasing LEDoS market share to 65% by 2030 [3] - Current challenges for LCoS include miniaturization, high brightness, and high contrast, with companies like OmniVision and Himax Display actively pursuing next-generation display technology [3]