Sinotruk Jinan Truck (SZ:000951) 第一商用车网·2025-10-14 07:44Core Viewpoint - During the recent National Day and Mid-Autumn Festival, China National Heavy Duty Truck Corporation (CNHTC) achieved significant sales success, securing over 6,700 orders across its three major brands: Shandeka, HOWO heavy trucks, and HOWO light trucks, providing a strong impetus for the fourth quarter [1][17]. Group 1: Shandeka Brand - Shandeka actively engaged in customer visits during the holiday period, reaching out to 5,000 new and existing customers to provide support and gather product improvement suggestions [6]. - The "All Attendance Shandeka Efficient King" promotional event was held nationwide, with 180 events conducted, resulting in over 800 orders due to exclusive holiday purchase incentives [8]. Group 2: HOWO Heavy Trucks - The "Double Festival Hundred Cities Linkage" campaign for HOWO heavy trucks was launched, offering special purchase incentives to assist truck owners in starting new operational journeys [10]. - A total of 326 events were held, generating 3,355 orders, showcasing the enthusiasm of truck owners despite the early autumn chill [12]. Group 3: HOWO Light Trucks - The HOWO light truck "Double Festival Celebration, Double Savings, Double Wealth Creation" campaign concluded successfully, achieving a notable result of 2,581 orders [14][15]. - The campaign effectively addressed core customer needs in purchasing, using, and maintaining vehicles, igniting enthusiasm among truck owners nationwide [17]. Group 4: Overall Performance - The combined efforts of CNHTC during the double festival resulted in over 6,700 orders, reflecting the strong brand reputation and solid product quality built over time [17]. - The company plans to continue focusing on user needs and enhancing products and services to strengthen its market position in the fourth quarter [17].