库克被曝最早明年让位CEO，“苹果AI已落后同行2年”

Core Viewpoint - Tim Cook, who has led Apple for 14 years, is reportedly preparing for retirement, with John Ternus, the current Senior Vice President of Hardware Engineering, as the likely successor [1][4][50]. Group 1: Leadership Transition - There have been ongoing rumors about Cook's retirement, with reports indicating that Apple is planning its largest leadership transition in over a decade [2][4]. - The departure of COO Jeff Williams, who was once considered a potential successor, has intensified discussions about Ternus as the frontrunner [3][4]. - The urgency for a leadership change suggests that Apple is feeling pressure to adapt to the rapidly evolving tech landscape, particularly in AI [4][50]. Group 2: Profile of John Ternus - John Ternus has a strong background in hardware engineering, overseeing key product lines such as iPhone, iPad, and Mac [7][10]. - He has been with Apple since 2001, rising through the ranks to become a trusted figure within the company, known for his collaborative approach and technical expertise [10][25]. - Ternus has demonstrated strong leadership qualities, particularly during a notable CNBC interview where he showcased his ability to handle pressure and respond to challenges effectively [14][17]. Group 3: Tim Cook's Legacy - Cook took over Apple in 2011 and has been credited with significantly increasing the company's revenue and market value, particularly through the success of the iPhone and the expansion into services [28][30]. - Under his leadership, Apple became the first company to reach a market valuation of $3 trillion in January 2022 [31]. - However, Cook's conservative approach has faced criticism, especially as Apple struggles to keep pace with advancements in AI technology [32][34]. Group 4: Current Challenges Facing Apple - Apple is perceived to be lagging in AI development, with internal assessments indicating a two-year delay compared to industry leaders [41]. - The recent launch of the iPhone Air has not met sales expectations, with initial activation numbers significantly lower than those of previous models [46][47]. - A series of leadership changes and strategic missteps have led to a pressing need for Apple to recalibrate its direction and strategy [49][50].