BUCID(SH:600266) 克而瑞地产研究·2025-11-19 09:08Core Viewpoint - The article discusses the successful auction of two residential land parcels in Beijing, totaling a transaction price of 3.27 billion yuan, highlighting the competitive bidding environment and the implications for the real estate market in the region [1][3]. Summary by Sections Land Transaction Details - On November 19, two residential land parcels in Beijing were successfully auctioned for a total price of 3.27 billion yuan. The Tian Tan North parcel was won by Beijing Urban Construction for 2.028 billion yuan, resulting in a floor price of 116,000 yuan per square meter based on a residential construction area of 17,500 square meters, while the surrounding comparable housing price is 150,000 yuan per square meter [3][5]. - The Future Science City parcel was sold at a base price of 1.24 billion yuan, with the winning bid from Future Science City Real Estate (Changping State-owned Assets), where the saleable residential portion has a floor price of approximately 20,000 yuan per square meter, compared to a surrounding comparable housing price of 50,000 yuan per square meter [3][5]. Competitive Bidding Process - The Tian Tan North parcel underwent a competitive bidding process with two prior offers before reaching a final bid of 2.028 billion yuan after 38 rounds of bidding, resulting in a nominal floor price of 81,120 yuan per square meter and a premium rate of 4% [5][6]. Location and Development Requirements - The Tian Tan North parcel is located in a core area within Beijing's second ring, close to the North Gate of the Temple of Heaven, approximately 3 kilometers from Tiananmen Square. The area is characterized by low plot ratio and high residential comfort, with convenient transportation links and mature amenities nearby [6][9]. - The parcel consists of four sub-parcels, with specific construction requirements including a maximum height limit of 3.3 meters for certain areas and a traditional courtyard layout, prohibiting the construction of villas and private estates [9][11]. Market Context - Within a 2-kilometer radius of the Tian Tan North parcel, there are no similar projects currently for sale, with the nearest comparable project being the Jin Yu Chi parcel, which is set to be auctioned in July 2024. The surrounding market has seen significant price variations, with recent land sales in Beijing showing premium rates exceeding 10% for several parcels since 2025 [11][13].