JOYY(US:JOYY) 美股研究社·2025-11-21 07:36Core Viewpoint - The article emphasizes a shift in market sentiment towards AI applications that can demonstrate tangible performance, particularly in the advertising sector, where companies like JOYY (欢聚集团) are showing significant growth in their AI-driven advertising business, BIGO Ads [3][10]. Group 1: Market Sentiment and Performance - Since October, the US tech sector has experienced significant volatility, with a shift from blind faith in AI to a focus on performance metrics [3]. - Investors are increasingly favoring companies with a safety margin, steady profitability, and clear evidence of AI adding value [3]. - The advertising technology sector is highlighted as a mature field within AI applications, with companies like JOYY entering a profit realization phase [3]. Group 2: JOYY's Performance and Growth - JOYY reported a revenue of $540 million in Q3, with BIGO Ads contributing $104 million, marking a 33.1% year-over-year growth and a 19.7% quarter-over-quarter increase [3][12]. - Following the Q3 report, JOYY's stock surged over 12%, reaching a peak of $67.85 [5]. - The company’s advertising revenue now constitutes 28.1% of total revenue, reflecting a fundamental shift in its revenue structure [12]. Group 3: Competitive Landscape in AI Advertising - The AI advertising landscape is becoming increasingly differentiated, with companies like AppLovin showing strong growth but limited valuation flexibility due to high market expectations [7]. - JOYY, categorized previously as a "live streaming platform," is now being recognized for its potential in the AI advertising space, with its stock price not yet fully reflecting its growth potential [7][14]. Group 4: BIGO Ads' Growth Dynamics - BIGO Ads has shown consistent acceleration in its advertising business, with a 30% increase in core advertiser budgets quarter-over-quarter [8]. - The platform's advertising request volume has surged, with a 228% year-over-year increase, indicating strong demand and effective scaling [9]. - BIGO Ads is expanding its verticals beyond gaming into tools, finance, and e-commerce, positioning itself as a global advertising network [10]. Group 5: Financial Health and Valuation - JOYY's financial structure is supported by its stable live streaming business, which provides a "cash cow" effect, while BIGO Ads contributes high growth momentum [12]. - The company has a net cash position of $3.32 billion, with a market capitalization of approximately $3.2 billion, indicating that its cash alone covers its market value [13]. - The current market valuation does not fully reflect JOYY's intrinsic value, suggesting a potential revaluation as the market recognizes its growth and profitability [14].