零跑十年，一个“理工男”的笨功夫与长期主义胜利

Core Viewpoint - Leap Motor aims to become a world-class smart electric vehicle company, with a long-term sales target of 4 million units annually by 2030, and a goal to sell 1 million units by 2026 [4][9][30]. Group 1: Company Growth and Achievements - Leap Motor has delivered over 1.2 million vehicles and achieved nearly 600,000 annual sales, positioning itself as a leader among new car manufacturers in China [6][24]. - The company has maintained a high level of R&D personnel, with 80% of its workforce dedicated to research and development, allowing it to control 65% of vehicle costs through in-house production [16][24]. - Leap Motor's unique dual-driven model of "whole vehicle + Tier" has provided a 10% cost advantage over competitors in a price-sensitive market [16]. Group 2: Product Innovation and Strategy - The launch of the D series, including the D19 SUV and D99 MPV, reflects Leap Motor's commitment to redefining luxury in the automotive sector by offering high-quality features at competitive prices [20][22]. - The D19 features advanced technology, including a dual Qualcomm 8797 chip and a comprehensive suite of 28 high-precision sensors for enhanced driving assistance [20]. - Leap Motor emphasizes a "cost pricing" strategy, ensuring that its products deliver high value without the premium price tag typically associated with luxury vehicles [22][24]. Group 3: Global Expansion and Market Strategy - Leap Motor has established a presence in 35 countries and regions, with over 800 overseas sales and service outlets, marking its successful international expansion [26][28]. - The company has exported 60,000 vehicles in 2025, becoming the top seller among new car manufacturers in overseas markets [28]. - Leap Motor's partnership with Stellantis for global expansion represents a shift from traditional automotive strategies, leveraging established resources for rapid growth [26]. Group 4: Future Directions and Challenges - The company has outlined five strategic directions for the next decade, focusing on technological innovation, product development, ecosystem building, industrial clustering, and refined marketing management [31]. - Leap Motor acknowledges the challenges ahead in a competitive market, emphasizing the need for continuous improvement and innovation to achieve its ambitious sales targets [34].