我们为什么还在拼命“造车”？

Core Viewpoint - The automotive industry is undergoing significant transformation driven by electrification, intelligence, and globalization, with new energy vehicles (NEVs) being a key focus in the Chinese market. [5][6] Group 1: Industry Trends - From January to November 2023, domestic sales of NEVs reached 12.466 million units, a year-on-year increase of 23.2%, with passenger vehicles at 11.715 million units (up 21.3%) and commercial vehicles at 750,000 units (up 62.4%) [5] - The penetration rate of NEVs in China is expected to exceed 40% by 2024, with some months reaching 50%, indicating rapid growth and opportunity in the sector [15] - The competition among domestic NEV manufacturers has intensified, leading to a prolonged price war that has lasted nearly four years, with companies employing price cuts and limited-time offers to capture market share [5][6] Group 2: Supply Chain Transformation - The traditional linear supply chain model is being replaced by a networked ecosystem that emphasizes co-creation among manufacturers, technology companies, and suppliers to enhance product quality and cost control [6][20] - Long-term strategies are being developed to address compliance pressures from EU battery regulations and carbon emissions, necessitating improvements in supply chain resilience and green compliance [6][20] - Changan Automobile has implemented a systematic supplier certification process and expanded its supplier base to over 1,500, including 100 overseas suppliers, to build a global supply chain resource system [25][27] Group 3: Technological Advancements - The integration of advanced technologies such as AI and smart driving systems is reshaping the automotive landscape, with a focus on enhancing user experience while maintaining safety standards [17][20] - Changan is pursuing a modular and platform-based approach to vehicle design, allowing for greater flexibility and adaptability in production processes [28][29] - The company is also focusing on digital transformation, improving procurement and supply chain systems to enhance efficiency and connectivity [43] Group 4: Strategic Partnerships - Collaborative efforts with suppliers and technology partners are being emphasized to create a win-win ecosystem, fostering transparency and mutual support in the supply chain [36][40] - Changan is exploring diverse cooperation models with traditional Tier 1 suppliers and ICT giants, aiming for strategic alliances that address technological challenges [35][36] - The company is committed to building a shared, open, and win-win networked ecosystem, transitioning from short-term transactional relationships to strategic collaborations [21][36]