全维发力！一汽解放夺得2025年度重卡影响力总冠军 | 头条

Core Viewpoint - In 2025, FAW Jiefang continued to lead the industry in brand building and marketing promotion, achieving significant sales growth and market share, while also making strides in technology and innovation [1][4][10]. Group 1: Sales and Market Performance - FAW Jiefang's total vehicle sales exceeded 280,000 units in 2025, marking a year-on-year increase of 10.3%, maintaining positive growth for three consecutive years [4]. - The sales of medium and heavy trucks reached 255,000 units, with a domestic market share of 22.5%, solidifying its position as the industry leader [4]. - In the new energy segment, sales reached 45,000 units, representing a remarkable year-on-year increase of 185%, continuing a trend of doubling sales for three consecutive years [4]. - The company exported over 60,000 units, achieving a year-on-year growth of 5.2%, and ranked second in the industry for exports, with the highest compound growth rate [4]. Group 2: Product Innovation and Technology - FAW Jiefang launched 129 new products in 2025, significantly improving quality metrics through a "three-year quality campaign" [6]. - The company introduced advanced products such as the J6G Pro series and the "Eagle Array" series, which cater to diverse logistics scenarios [8]. - The launch of the liquid hydrogen heavy truck in December 2025 marked a significant technological achievement, demonstrating a range of over 1,000 kilometers and contributing to the commercialization of liquid hydrogen technology [10]. Group 3: Strategic Partnerships and Orders - FAW Jiefang established long-term strategic partnerships, securing significant orders such as a 3,500-unit agreement for new energy heavy trucks with Xinjiang Jiuzhou Hengchang [11]. - In April, the company achieved a record order of 10,000 units for J6L pure electric vehicles, setting a new benchmark for single-category orders in the heavy truck sector [11]. - The company continued to attract attention with large orders throughout the year, including 1,858 units from logistics companies in September and 6,000 units during a live broadcast event in November [13]. Group 4: Brand Promotion and Market Expansion - FAW Jiefang kicked off its brand promotion at the Shenzhen International Commercial Vehicle Expo, enhancing its market penetration in Southern China [15]. - The company held multiple events throughout the year to deepen its ecological layout, including the launch of the "Jiefang Green Movement" brand, which signifies a new model integrating vehicles, aftermarket, and green ecology [15]. - The year concluded with the 2026 Global Partner Conference, where FAW Jiefang set its sales targets and showcased its strategic plans, further solidifying its industry leadership [17].