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又一个新盘“价格闯关”成功
Mei Ri Shang Bao· 2025-05-14 23:20
Core Viewpoint - The recent launch of the "Shizhouli" project in Hangzhou has sparked significant interest, with a price increase of nearly 30% compared to previous capped prices, indicating a successful price breakthrough in the real estate market [1][3][4]. Price Trends - The average price of "Shizhouli" is set at 34,760 yuan per square meter, significantly higher than the previous limit of 27,200 yuan per square meter in the area [1][3]. - Other projects in the city center and Yuhang district have also seen price increases, with the "Hua Run·Wang Yun Run Xi" project priced at 39,238 yuan per square meter, an 8.69% increase from the previous limit of 36,100 yuan per square meter [4][5]. - The "Green City·An Zhi Ding Xiang" project has a starting price of 56,264 yuan per square meter, reflecting a 19.7% increase from the previous limit of 47,000 yuan per square meter [5][6]. Market Demand - "Shizhouli" attracted 859 families for 149 available units, resulting in a low overall winning rate of 17.35%, indicating strong demand despite the price increase [3][4]. - The project has been well-received, with over 7,000 visitors in just three days during its demonstration period, showcasing its popularity [3]. Product Features - "Shizhouli" offers a range of high-quality amenities, including a sunken courtyard, underground clubhouse, and a temperature-controlled swimming pool, appealing to both first-time buyers and those seeking improved living conditions [2][3]. - The project features a unique elevated design, enhancing living comfort and providing a more spacious feel [2]. Future Developments - Several upcoming projects are expected to follow suit with price increases, including "Lun Jing Wen Hua Xuan" in the core area of Zhijiang New Town, which is anticipated to launch at around 45,000 yuan per square meter, a 20% increase from the previous limit [7][8]. - Developers are encouraged to balance pricing strategies with buyer acceptance, as previous price hikes have led to slower sales in some cases [8].