Core Viewpoint - The article emphasizes the importance of preserving and developing the cultural heritage of Lijiang Ancient Town, highlighting the need for a balance between protection and development to revitalize the town's charm [4][6]. Summary by Relevant Sections Cultural Heritage Preservation - Xi Jinping visited Lijiang Ancient Town, stressing the need to protect and develop its cultural heritage, ensuring a harmonious relationship between preservation and tourism [4]. - Local authorities are committed to enhancing the brand value of Lijiang Ancient Town by systematically protecting cultural heritage and improving the living and tourism environment [4][5]. Tourism Development - The "Encountering the Wood Mansion" night tour project has been launched, integrating the ancient architecture with Naxi culture, providing an immersive cultural experience for visitors [5]. - Various cultural activities, including folk festivals and themed events, are being organized to revitalize the ancient town, blending historical charm with modern appeal [7]. Ethnic Culture and Community Awareness - Xi Jinping highlighted the importance of protecting and promoting the Naxi culture, particularly the Dongba script, encouraging efforts in the preservation and translation of ancient texts [6]. - The establishment of the Naxi Dongba Ancient Text Protection Research Service Center aims to enhance the protection and transmission of Dongba culture [6]. Modern Integration - Lijiang Ancient Town is experiencing a revival where historical elements coexist with contemporary trends, showcasing a vibrant cultural landscape [7].