Group 1 - The event "Healthy Shandong, Quality Milk Together" aims to promote dairy product knowledge and healthy drinking habits, contributing to national nutrition improvement and high-quality dairy development in Shandong Province [1][3] - Shandong is a significant dairy production base in China, with 660,000 dairy cows and a fresh milk output of 3.14 million tons in 2024, ranking fifth nationally; however, the per capita milk consumption is only one-third of the global average [3] - The initiative aligns with the "Healthy China 2030" plan and the Shandong National Nutrition Plan, focusing on training professional speakers to promote the slogan "a cup of milk every day" into action [3] Group 2 - A training and recruitment plan for dairy product publicists has been established, along with a dairy knowledge handbook; the first batch of 30 trained publicists will conduct outreach in communities, schools, and enterprises [4] - De Yi Dairy, as a key player in the low-temperature milk industry, commits to investing 1 million yuan in public welfare actions, including producing 3 million free trial packages annually and training 3,000 publicists by the end of 2025 [4] - The company has developed a comprehensive quality management system covering 131 core testing indicators, ensuring a 100% product inspection pass rate, and emphasizes a full supply chain model from farm to table [5]