互联网+餐饮监管

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多地推进“互联网+明厨亮灶” 外卖后厨实时可查
Yang Shi Xin Wen· 2025-05-20 18:11
Core Viewpoint - The implementation of "Internet + Bright Kitchen" aims to enhance food safety and transparency in the food delivery industry, allowing consumers to monitor the cooking process in real-time through live broadcasts from restaurant kitchens [1][12][18]. Group 1: Government Initiatives - The Central Committee of the Communist Party of China and the State Council issued guidelines to strengthen food safety regulation, emphasizing the integration of online and offline monitoring for food delivery services [1]. - Guangzhou has become the first city in China to systematically promote food safety regulation reforms through the "Bright Kitchen" initiative, allowing consumers to monitor restaurant kitchens via food delivery apps [2][18]. Group 2: Benefits for Businesses - Small and medium-sized restaurants can access the "Bright Kitchen" program at zero cost due to full subsidies covering hardware and installation expenses, encouraging participation [8][9]. - The "Bright Kitchen" initiative has led to a 30% to 50% increase in customer traffic for participating businesses, enhancing brand exposure and consumer trust [5][11]. Group 3: Consumer Trust and Safety - The "Bright Kitchen" program allows consumers to view real-time footage of food preparation, increasing their confidence in food hygiene and safety [5][12]. - Experts believe that the transparency provided by the "Bright Kitchen" initiative will lead to better food safety standards and consumer satisfaction in the long run [13][15]. Group 4: Future Trends - The "Bright Kitchen" initiative is expected to become a mandatory requirement for food safety in the future, as government and industry stakeholders push for stricter regulations and standards [18]. - The initiative is part of a broader trend across various regions in China, with multiple cities encouraging the implementation of kitchen live streaming to enhance food safety [16][17].