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巨野工笔牡丹画,乡村文化新名片|乡村新图景
Jing Ji Guan Cha Bao· 2025-10-15 12:20
Core Insights - The article highlights the development of the Juyi County's Gongbi Peony Painting as a new cultural brand for rural revitalization, showcasing the efforts of local artists and the establishment of the Lushi Painting Academy [1][2][10] Group 1: Development of the Lushi Painting Academy - The Lushi Painting Academy was founded in 2003 to provide free training to local farmers, women, and disabled individuals, helping them gain employment in the Gongbi painting industry [1][2] - The academy has trained over 6,000 painting talents and created more than 7,000 job opportunities, significantly contributing to local employment [2][10] - In 2023, the academy's founder, Xu Fengqiu, was recognized as a representative inheritor of the provincial intangible cultural heritage project for Gongbi Peony Painting [2] Group 2: Market Expansion and Sales Channels - Juyi County's Gongbi Peony paintings account for 80% of the national market share, with products exported to over 40 countries, including the USA and France [2][4] - The establishment of the Juyi Painting Trading Market in September 2023 aims to integrate the entire Gongbi painting industry chain, including framing, sales, and exhibitions, and has become the first large-scale professional market focused on Gongbi Peony Painting [4][11] - The academy has adapted to market demands by expanding its product offerings beyond traditional peony themes to include innovative designs that cater to various customer needs [5][6] Group 3: Training and Talent Development - The training process for Gongbi painting is intricate, requiring multiple steps and significant time investment, with even experienced artists taking one to two days to complete a small piece [7][8] - The academy aims to cultivate not just hobbyists but also skilled artisans capable of creating original works, bridging the gap between imitation and innovation [8][9] - The local government supports the development of a farmer painting talent system, enhancing the cultural and economic landscape of the region [10][11] Group 4: Economic Impact and Future Prospects - The average monthly income for farmer painters ranges from 3,000 to 5,000 yuan, with exceptional artists earning over 10,000 yuan, significantly higher than local agricultural wages [11] - The integration of painting with tourism and educational projects is being explored to further enhance revenue streams and promote cultural heritage [10]