体育消费和赛事经济

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郑州:力争到2027年体育产业规模突破600亿
Jing Ji Guan Cha Bao· 2025-09-03 05:03
Core Viewpoint - The Zhengzhou Municipal Government has issued a plan to promote sports consumption and event economy from 2025 to 2027, aiming to enhance the city's sports industry and economic growth through various initiatives [1] Group 1: Event Hosting Goals - The plan aims to host over 20 international and national comprehensive (or single-item) events by 2027 [1] - It emphasizes the organization of more than 1,200 community sports events, focusing on rapidly developing sports with a strong grassroots base [1] Group 2: Public Fitness and Infrastructure - The initiative seeks to improve the public service system for national fitness, targeting a participation rate of 45.2% in regular sports activities [1] - There is a goal to enhance sports facility construction, aiming for an average sports facility area of 3.2 square meters per person [1] Group 3: Economic Impact - The sports industry is projected to exceed a total scale of 600 billion yuan [1] - The plan anticipates an average sports service consumption of 2,200 yuan per person, positioning the event economy as a new growth point for Zhengzhou [1]
瞄准电竞、马术、赛车等新潮运动,广州发力体育消费和赛事经济
Di Yi Cai Jing· 2025-07-25 11:17
Core Viewpoint - Guangzhou is actively developing a comprehensive sports consumption and event economy, focusing on emerging sports such as esports, ice sports, equestrian, water sports, and low-altitude sports, aiming to create a "sports + business + tourism + culture + entertainment + exhibition" consumption scenario [1][2]. Group 1: Sports Development and Events - The 15th National Games will be held in Guangzhou from November 9 to November 21, with events distributed across 19 cities including Guangzhou, Shenzhen, Hong Kong, and Macau [1][2]. - The State Sports General Administration reported that venue renovations for the National Games are complete, with over half of the 68 test events successfully conducted, indicating a vibrant atmosphere leading up to the games [1][2]. Group 2: Equestrian and Racing Initiatives - The Hong Kong Jockey Club's Conghua Racecourse is the largest and most advanced thoroughbred training center in mainland China, capable of accommodating over 1,100 racehorses [2][6]. - The racecourse, originally built for the 2010 Asian Games, was officially opened in August 2018 and aims to host regular international horse racing events by 2026 [6][8]. Group 3: Sports Consumption and Economic Integration - Guangzhou plans to promote sports consumption through various initiatives, including the establishment of sports consumption seasons and night sports activities, linking sports events with nighttime economy [8][9]. - The city aims to develop outdoor sports destinations and introduce international events like the Volvo Ocean Race, while also fostering local sports enterprises [8][9]. Group 4: Infrastructure and Future Plans - The Guangzhou Conghua International Circuit, set to open in March 2024, will be the only internationally certified small car racing track in China, aiming to become a hub for motorsport in the Greater Bay Area [9][12]. - The circuit will also focus on creating a sports park atmosphere and hopes to integrate racing into the National Games in the future [12][13]. Group 5: Long-term Goals and Standards - By 2035, Guangzhou aims to standardize public sports services, increase per capita sports facility area to 3.4 square meters, and ensure that over 45% of the population engages in regular physical activity [17]. - The sports industry is expected to contribute 2.4% to the GDP, with a focus on developing competitive sports clubs and enhancing the management of football and other sports [17].
节俭办赛热度升温 全球期待精彩世运——写在成都世运会开幕倒计时一个月之际
Xin Hua She· 2025-07-08 01:30
Group 1 - The 12th World Games will be held in Chengdu from August 7 to 17, marking the first time the event is hosted in mainland China, emphasizing a blend of international standards and local culture [1][3] - The event's preparations are in the final stages, with a focus on cost-saving measures, utilizing existing facilities, and minimizing new constructions [4][7] - Nearly 10,000 volunteers have been recruited to provide services for participants and visitors, enhancing the cultural exchange aspect of the event [8] Group 2 - Chengdu is promoting various cultural tourism themes related to the World Games, aiming to attract global visitors and enhance local economic benefits [11] - The event will feature 34 major sports, with a record participation from the Chinese sports delegation, highlighting the significance of this edition of the World Games [12][13] - The opening ceremony will include a unique torch-lighting ceremony, showcasing the event's innovative approach and high expectations from international sports officials [13][16]