Core Insights - The sales of sports goods in Yiwu, Zhejiang Province, are experiencing a surge driven by events like the 2026 World Cup in North America [2] Export Performance - In the first seven months of this year, the total export value of sports goods and equipment from Yiwu reached 6.78 billion yuan, marking a year-on-year increase of 16.8% [2] - Exports to the United States, Canada, and Mexico, the three host countries of the World Cup, amounted to 1.88 billion yuan, reflecting a year-on-year growth of 10% [2]