健康品质食品
Search documents
从食为先到食为尚 “低GI”轻食圈粉年轻人
Zhong Guo Xin Wen Wang· 2025-10-18 02:07
Core Insights - The concept of "light food" is gaining popularity among young consumers in China, characterized by low glycemic index (GI) products that are low in calories and have clean ingredient lists [1][2] - The market for light food, including meal replacements and healthy snacks, is projected to grow significantly, with the light food market in China expected to exceed 160 billion yuan in 2023 and maintain an annual growth rate of 30% in the coming years [2] Group 1: Consumer Trends - Young consumers are increasingly prioritizing health-conscious choices, with a focus on clean ingredients and low GI products, which are becoming essential in social interactions [1] - The demand for products labeled as "clean ingredients" has led to significant sales, with over 500 million yuan in sales for such products on a major platform in the first half of the year, and low GI products reaching 60 million yuan [1] Group 2: Industry Transformation - The shift from "face consumption" to "substance consumption" is driving changes in the food industry, leading to a transformation in production methods from industrialized to interactive and order-based designs [2] - The integration of consumer data and AI technology is expected to enhance the design and production of nutritional foods, while IoT and blockchain will improve food safety and traceability, enabling flexible production of diverse products [2]