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电饼铛转动大市场,利仁推出中国家用不锈钢电饼铛
Quan Jing Wang· 2025-10-21 01:29
Core Insights - Beijing Liren Technology Co., Ltd. has launched a new stainless steel electric pancake maker, filling a gap in the market and achieving sales of over 15,000 units in the first month, ranking first in similar products on JD.com with a 100% positive review rate [1] - The company emphasizes health as a core consumer demand, with over 80% of consumers preferring Liren when purchasing electric pancake makers, reflecting a strong commitment to product safety and dietary health [2] - Liren Technology aims to build a comprehensive and reliable health ecosystem for small appliances, focusing on the "Little Steel Man" stainless steel series to enhance its leading position in the industry [3] Product Innovation - The new product features a food-grade 304 stainless steel non-coating baking pan, representing a significant material upgrade and aligning with the company's high-end strategy to enhance brand value [2] - The introduction of the "Little Steel Man" series is seen as a milestone in Liren's 30-year history of innovation in the electric pancake maker market [2][4] Market Position - Liren Technology has maintained its position as a market leader since the inception of the electric pancake maker in China in 1995, with a focus on continuous innovation and health-oriented products [2][4] - The company has achieved a 37% repurchase rate among mothers, indicating strong customer loyalty and satisfaction [2]