儿童皮肤药市场

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金石亚药皮肤药管线迎突破,独家品“抢滩”儿童AD蓝海
Huan Qiu Lao Hu Cai Jing· 2025-07-09 02:50
Core Insights - Sichuan Jinshi Yao Pharmaceutical Co., Ltd. has made significant progress in its strategic layout in the dermatological drug sector by launching the first commercialized dexamethasone ointment in China under its children's drug brand "Xiaokuai Ke" in collaboration with the innovative dermatological drug brand "Shushining" [1] - The dexamethasone ointment adheres to the principle of "simplicity equals safety," containing only the active ingredient dexamethasone and the base white vaseline, eliminating potential allergens such as preservatives, emulsifiers, and fragrances, addressing the core pain points of pediatric medication safety [1] Market Opportunity - At present, atopic dermatitis (AD) has become a core challenge in health management for Chinese families, with a patient base of 70.7 million in 2022, nearly half of whom are children and adolescents [2] - The market for AD is projected to grow at a compound annual growth rate (CAGR) of 18.6%, expected to exceed 30.5 billion yuan by 2030, with the children's segment anticipated to surpass 4.5 billion yuan [3] Product Innovation - The dexamethasone ointment is the only approved formulation of its kind in China, featuring an oil-based matrix that enhances penetration and reduces stickiness compared to traditional creams and ointments, significantly improving barrier repair efficiency [5] - The product's formulation, which includes only dexamethasone and white vaseline, minimizes skin irritation and damage, aligning with the WHO's recommendations for pediatric use of topical corticosteroids [4][5] Strategic Positioning - The launch of the dexamethasone ointment represents a strategic move for Jinshi Yao, enhancing its product matrix in the children's dermatological drug market and solidifying its brand position in the pediatric pharmaceutical sector [6][8] - The company has established six core health product lines, with the dexamethasone ointment serving as the first specialized pediatric dermatological drug, contributing to a comprehensive health ecosystem that addresses various life stages and health management needs [7][8] Long-term Vision - Jinshi Yao aims to build a sustainable health ecosystem, with the launch of the dexamethasone ointment being a critical piece of its dermatological strategy, reflecting a commitment to long-term growth and investment value [6][9] - The company's mission to "provide good medicine and serve society" aligns with national health strategies, particularly in safeguarding children's health, thereby enhancing its social responsibility and market position [10][11]