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“冠军能量”燃动CUBAL全明星之夜,天丝集团红牛品牌助力中国校园体育发展
Sou Hu Wang· 2025-05-19 08:25
Core Viewpoint - The 2025 China University Basketball League (CUBAL) All-Star Night was held in Nanjing, featuring 28 star players from various leagues, marking the first inclusion of players from secondary and tertiary leagues, thus expanding the platform for student athletes to showcase their talents [1][10]. Group 1: Event Highlights - The All-Star Night included four main events: the All-Star Game, the Dunk Contest, the Three-Point Contest, and the SMARTSHOT 3v3 AI Highlight Match [3]. - The All-Star Game saw the Peak Team, led by Guanziyu from Peking University, defeat the Elite Team, led by Gong Sicheng from Central South University, with a score of 127 to 101 [5]. - Guanziyu scored 22 points and was named the Most Valuable Player (MVP) of the All-Star Game [5]. Group 2: Contest Winners - In the Dunk Contest, Ni Boyang from Shandong Sports University won with impressive dunks, including a between-the-legs dunk [6]. - The Three-Point Contest crowned Ye Runfeng from Huaqiao University as the men's champion and Cai Yuxin from Peking University as the women's champion [6]. - The 3v3 AI Highlight Match was won by the Peak Team, consisting of players from Yunnan Normal University, Hunan Normal University, Taiyuan University of Technology, and Shanghai Jiao Tong University, with a close score of 15-14 [6]. Group 3: Sponsorship and Brand Engagement - Tianshi Group's Red Bull brand served as the official top partner and exclusive energy drink sponsor for the league, providing high-quality energy support throughout the event [8][15]. - The All-Star Night featured performances from national dragon and lion dance teams, cheerleading, and street dance champions, enhancing the event's atmosphere [10][11]. - Red Bull emphasized its brand spirit of "breaking boundaries" and "champion energy" during the event, aiming to connect competitive sports with youth culture [10][13]. Group 4: Commitment to Campus Sports - Red Bull has been actively sponsoring various top sports events in China, including CUBAL, to contribute to the development of campus sports and promote a healthy lifestyle among the youth [15][18]. - The brand created an outdoor exhibition area at the event, offering product sampling and interactive experiences, showcasing various Red Bull products tailored for the Chinese market [16].