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豫字号冰淇淋“清凉出海”
He Nan Ri Bao· 2025-06-04 23:28
Core Insights - The company, Qihang Food, has expanded its ice cream production capacity significantly, producing approximately 800,000 ice creams daily and increasing its foreign trade orders to account for 10% of total sales [1][2] Group 1: Company Overview - Qihang Food was established in 1991 and has developed over 30 years, offering over 60 products across six series, including various flavors to meet consumer demands for health, low sugar, and rich taste [1] - The company has been actively expanding its overseas market, particularly targeting tropical countries in Southeast Asia and the Middle East, where ice cream demand remains high year-round [1][2] Group 2: Market Strategy - The company adapts its raw material procurement and product sales strategies to meet the strict standards of different countries regarding ice cream ingredients, processes, and additives [2] - Qihang Food emphasizes the importance of aligning with local market preferences by conducting in-depth communication with clients about product formulations and researching local tastes and cultural habits [2] Group 3: Export Operations - The company has established a customized customs clearance plan with Hebi Customs to ensure efficient transportation of its ice cream products, including a "green channel" for expedited inspections [2] - From January to April of this year, Qihang Food exported a total of 148 tons of ice cream, showcasing its growing presence in international markets [2]