创新增长战略

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三天两夜 “实战淬炼”,100 + 萍乡民营企业家在这里解锁企业增长密码
Sou Hu Cai Jing· 2025-06-19 05:12
Core Insights - The training program aimed to enhance the capabilities of private entrepreneurs in Pingxiang through a unique immersive teaching model combining theory, practice, and co-creation [2][5] - The program focused on four key modules to rebuild enterprise competitiveness, addressing the transformation and upgrading needs of the local private economy [4][6] Module Summaries - **Brand Power**: Emphasized the need to reshape brand value positioning in the context of the digital economy to overcome homogenization challenges [4] - **Product Power**: Introduced a user demand stratification model to drive technological iteration and scenario-based innovation [4] - **Marketing Power**: Designed a comprehensive traffic conversion path that integrates offline channels with digital marketing advantages [4] - **Organizational Power**: Advocated for the establishment of flat, agile teams to activate talent efficiency [4] Training Structure - The training lasted for three days and two nights, with over 100 participants divided into 12 practical groups, utilizing a competitive scoring system to stimulate team intelligence and individual potential [5][6] - Participants actively engaged in discussions, sharing experiences and exploring new paths for innovative development [5][8] Practical Outcomes - Each group was tasked with creating a project report, utilizing evening classes and spare time to develop actionable solutions based on the learned theories [6][7] - The final day featured presentations where groups showcased their innovative solutions, closely aligned with actual business needs, receiving feedback from the instructor [9] Future Directions - The training program is committed to continuous optimization of training models and enriching course content to provide a better learning platform for private enterprises [9]