Core Insights - The "Pyramid at the Top: Ancient Egyptian Civilization Exhibition" at the Shanghai Museum will conclude on August 17, showcasing a significant cultural event that has garnered widespread attention and participation [5][11] - The exhibition has achieved both social and economic benefits, serving as a model for high-quality development in museums across Shanghai and the nation [6][12] Exhibition Details - The exhibition is noted as the largest scale of its kind globally and the highest level of ancient Egyptian artifacts ever displayed in Asia, with over 95% of the artifacts making their debut in Asia [11] - It has set a record for the highest attendance at a single paid exhibition, with nearly 260 million visitors recorded by July 28, and an expected total of over 270 million by the end [11][12] Visitor Engagement - To accommodate visitor demand, the museum will be open continuously for 168 hours leading up to the exhibition's closure, including special events and activities [6][10] - A series of immersive activities, including performances and interactive experiences, will be held during the carnival events on August 11 and 17 [8][9] Merchandise and Revenue - The exhibition has launched over 1,200 cultural and creative products, with sales reaching nearly 2.65 million items, generating over 400 million yuan in revenue [11] - Promotional activities for merchandise will offer discounts and special pricing during the exhibition's final days [9] Broader Impact - The exhibition has significantly boosted tourism, with a reported 65% increase in Chinese tourists visiting Egypt, highlighting the exhibition's influence on international cultural exchange [11] - The Shanghai Museum has also enhanced its educational offerings, conducting over 4,023 offline educational activities that reached nearly 1.3 million visitors [12]