县城度假

Search documents
2025年五一旅游热度或破三年峰值
Zhong Guo Jing Ji Wang· 2025-04-17 00:53
Group 1 - The domestic tourism market is rapidly shifting to the "May Day" holiday booking mode, with a continued recovery trend expected during this period, particularly in first-tier and new first-tier cities like Beijing, Shanghai, Guangzhou, Chengdu, and Hangzhou [1] - The travel heat for the May Day holiday in 2025 is projected to reach a peak since 2023, with the travel peak expected in the first two days of the holiday [2] - The "county vacation" trend is rising, reflecting a shift in tourism from popular attractions to local cultural experiences, driven by improved infrastructure and consumption upgrades in county areas [3] Group 2 - The international travel market is experiencing a significant increase, with over 100 new cities added for international flights, and hotel bookings abroad rising by over 20% compared to last year [4] - The tourism market is evolving from simple spatial transfers to deeper experiential upgrades, with a focus on immersive experiences and cultural empowerment [5] - The search volume for markets and night tours related to the May Day holiday has increased by 220% compared to the previous month, indicating a growing interest in local cultural events [6]