Core Viewpoint - The article highlights the vibrant atmosphere at the National Aquatics Center ("Water Cube") during the Spring Festival, showcasing its transformation into a cultural and tourism hub since the Beijing Winter Olympics, with various activities and attractions for visitors [1][6]. Group 1: Visitor Experience - The "Water Cube" opened its doors to visitors on the first day of the Lunar New Year, featuring a giant inflatable mascot for the "Happy Spring Festival" [1]. - Visitors are enjoying unique photo opportunities, such as the "Fortune (Pot) Full" plush toy and interactive games, enhancing their experience at the venue [3][5]. - The venue has seen an increase in visitors who are now more inclined to enter the facility rather than just taking photos outside, indicating a shift in public engagement [6]. Group 2: Special Activities - During the Spring Festival, the "Water Cube" launched the "At the Water Cube, Fortune is Coming" special event, which includes a variety of activities such as a non-heritage market, interactive experiences, art exhibitions, and lion dance performances [5]. - The ice sports center introduced a promotional "9.9 yuan public curling experience" to attract more participants and promote the sport [5]. Group 3: Venue Development - The "Water Cube" is leveraging its dual Olympic legacy to enhance its brand and attract visitors through sports events, public fitness, and cultural tourism [6]. - The venue is continuously hosting cultural and artistic exhibitions and exploring unique performances, establishing itself as a popular destination for sports viewing, fitness, and cultural leisure [6].