每经编辑｜何小桃 "炸山"事件后，北京时间11月18日晚，始祖鸟母公司亚玛芬体育公布了最新业绩。 财报显示，2025年第三季度亚玛芬体育营收同比增长30%至17.56亿美元。除收入显著增长外，公司盈利能力也有所提升，第三季度公司调整后净利润增 长161%至1.85亿美元，每股收益翻倍至0.33美元，仍较预期高出8美分；调整后毛利率扩大240个基点至57.9%。 | | | | For the three months ended | | | | --- | --- | --- | --- | --- | --- | | | | | September 30, | | | | In millions | 2025 | | 2024 | % Change | | | Geographic Revenues | | | | | | | Americas | ട് | 574.2 $ | 487.8 | | 18 % | | Greater China (1) | | 461.5 | 312.9 | | 47 % | | EMEA | | 528.5 | 428.5 | | 23 % | | Asia Pacific ...

Core Viewpoint - The departure of Ivan She, the General Manager of Arc'teryx Greater China, comes shortly after the controversial "fireworks show" event, raising concerns about the brand's image and operational stability [1][3]. Management Changes - Ivan She has left his position, with Ma Lei, the President of Amer Sports Greater China, temporarily taking over the role. Ma Lei's previous experience includes leadership roles at major companies like Belle and Adidas China, which is seen as a strategic move for local expansion [1]. Environmental Controversy - The "fireworks show" event, held on September 19, led to significant environmental concerns, prompting an investigation by local authorities. The event reportedly affected an area of 30.06 hectares, with 15.29 acres suffering damage [3]. - Arc'teryx issued an apology and committed to cooperating with environmental assessments and third-party evaluations following the backlash [2]. Financial Performance - Amer Sports reported a revenue of $1.236 billion for Q2, a 23% year-over-year increase, with a net profit of $18.2 million, marking a return to profitability [3]. - The Technical Apparel segment, which includes Arc'teryx, saw a revenue increase of 23% to $509 million, although this is a decline from the 34% growth seen in the same quarter last year [4]. Regional Performance - In Q2, Amer Sports experienced strong growth in the Greater China region, with revenues increasing by 42% to $410 million, surpassing North America, which grew by only 6% to $395 million [5]. - The Asia-Pacific region reported a 45% revenue increase to $155 million, leading the growth among all regions [5].