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在中国,为中国,惠全球!从“生根”到“深耕” 外企与中国市场共同成长
Yang Shi Wang· 2025-11-06 02:44
Core Insights - The eighth China International Import Expo (CIIE) showcases the growth stories of international agricultural companies, particularly New Zealand's Zespri and the U.S.'s Cargill, both of which have participated for eight consecutive years [1] Group 1: Zespri's Performance in China - Zespri, the world's largest kiwi company, has seen significant sales growth in China since its first participation in CIIE in 2018, with sales increasing from over 500 million NZD to a historic high of 1.1 billion NZD last year [2][4] - Zespri's commitment to the Chinese market remains strong despite international economic challenges, supported by China's favorable natural environment and continuously improving business conditions [4] Group 2: Cargill's Market Strategy - Cargill has introduced 110 innovative products and solutions at this year's CIIE, marking a shift from showcasing 15 products eight years ago, demonstrating its evolution from exhibitor to investor in the Chinese market [6][8] - Cargill has signed over 30 billion USD in cooperation agreements over the past seven years, reflecting its deepening engagement in China [6] - The company has invested nearly 4 million USD to upgrade its Shanghai innovation center and is launching a 500 million USD grain and oil factory project in Nantong, indicating a strong commitment to the Chinese market [8] Group 3: CIIE's Role in Market Development - CIIE serves as an effective communication platform between foreign enterprises and the Chinese government, facilitating market exploration and entry for international players [6] - The expo has transformed from a showcase for products to a critical bridge for mutual empowerment and growth between companies and the Chinese market [10] Group 4: Shanghai's Procurement Achievements - On the first day of CIIE, Shanghai's trading group signed procurement agreements worth over 100 million USD, including a significant order for V2500 aircraft engine components [12] - The event also marked the issuance of the first business license and food operation permit for exhibitors, enhancing the operational environment for foreign companies [12]