Core Insights - The luxury goods sector is experiencing a significant decline in sales, primarily due to the increasing unaffordability of iconic handbags, which have seen a 10%-33% decrease in affordability over the past decade [1][2] - Middle-income consumers are being priced out of the luxury market, leading to a shift towards more affordable brands like Coach, which reported a 15% same-store sales growth in the first quarter [1][5] - Major luxury brands are facing a growth bottleneck, with simultaneous declines in demand from consumers in China, Europe, and the U.S. for the first time in over 30 years [1][6] Affordability Trends - The price of luxury handbags has risen significantly compared to disposable income growth in the U.S. For instance, the Louis Vuitton Neverfull bag has seen an 8.5% annual compound growth rate in price, while disposable income has only increased by 4.5% [2][4] - Specific examples include: - Louis Vuitton Neverfull: Price increased 1.5 times relative to average disposable income over the past decade [4] - Dior Lady Dior: Price increased 1.1 times [4] - Chanel Classic Flap: Price increased 1.4 times [4] Market Dynamics - The shift in consumer purchasing power is creating opportunities for more price-competitive brands, as evidenced by the strong growth of brands like Coach [5] - The traditional growth model for luxury brands is under pressure, as relying solely on high-net-worth individuals is insufficient to sustain historical growth rates [6] - The luxury sector's strategy of raising prices during economic downturns, which previously worked, is no longer effective in the current market environment [6] Recovery Outlook - The recovery of affordability for luxury handbags is projected to take several years. For example, if prices grow at an average of 2% annually and disposable income continues to grow at 4.5%, it will take approximately 5 years for Dior and Louis Vuitton handbags to return to 2015 affordability levels, and 8 years for Chanel [7]

Financial Data and Key Metrics Changes - The company's preliminary revenue for 2024 was €328,000,000, a decrease of 23% compared to 2023, reflecting broader industry trends and macroeconomic challenges [3][4] - Wholesale revenue across the company fell significantly, with declines noted in various brands [10][12] Business Line Data and Key Metrics Changes - Lanvin, the flagship brand, experienced a revenue decline of 26%, from €112,000,000 in 2023 to €83,000,000 in 2024, driven by a global slowdown in luxury demand [10] - Warfar's revenue declined by 31%, with the EMEA region most affected, showing a 36% decline [12] - Sergio Rossi's revenue decreased by 30%, with the EMEA market experiencing a 35% decline [13] - St. John's revenue declined by 12%, with North America showing some resilience with a 3% growth in domestic wholesale [14] Market Data and Key Metrics Changes - Greater China saw a significant decline of 40% in revenue, while North America experienced a 19% decline [11] - The EMEA D2C market remained more resilient despite challenges in wholesale channels [11] Company Strategy and Development Direction - The company is focusing on consolidating its store network, optimizing retail footprint, and enhancing operational efficiency [4][19] - Establishing a second headquarters in Europe is part of the strategy to streamline operations and improve decision-making agility [7][19] - New leadership appointments are expected to drive strategic implementation and transformative initiatives across brands [4][19] Management's Comments on Operating Environment and Future Outlook - Management acknowledged the challenging macroeconomic environment but remains optimistic about future prospects and growth opportunities [3][4] - The company is committed to innovation and growth in the luxury fashion industry, despite current challenges [18][21] Other Important Information - The company is investing in new product launches and creative leadership to drive future growth, with a focus on enhancing the wholesale business and exploring high-growth regions [7][14][18] - The appointment of new artistic and creative directors is expected to bring a fresh vision and energy to the brands [20][21] Q&A Session Summary - There were no questions during the Q&A session, concluding the conference call [22]