婚恋服务行业规范
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中消协观点:婚恋服务不应沦为“情感消费陷阱”
Yang Zi Wan Bao Wang· 2025-09-12 14:51
Core Viewpoint - The marriage and dating service industry is facing an increase in consumer complaints, with some agencies turning these services into "emotional consumption traps," deviating from their original purpose of helping young people find marriage [1][4]. Group 1: Industry Issues - The main issues in the marriage and dating market are threefold: 1. Unregulated marketing practices, such as misleading claims like "guaranteed success" and "payment by the male party later," which induce impulsive signing by consumers [4]. 2. Reduced service quality, where promised matches and meeting opportunities are significantly less than advertised [4]. 3. Difficulty in obtaining refunds and high penalties, with agencies imposing unfair terms that lead to high cancellation fees or outright refusal to refund [4]. Group 2: Consumer Impact - Consumers are not only facing financial losses but also experiencing a loss of trust in the marriage and dating service industry [4]. - The industry, which could provide genuine and effective dating opportunities for young people, is instead filled with deception and fraud, leading to increased consumer aversion to these services and even to marriage itself [4]. Group 3: Recommendations for Improvement - The marriage and dating service industry should move towards standardization, with recommendations for regulatory bodies to improve laws and regulations, detail standards, and include service frequency, information authenticity, and refund mechanisms in oversight [4]. - Establishing an industry credit evaluation and blacklist system is suggested to make it difficult for non-compliant agencies and practitioners to operate [4]. - Consumers are advised to remain rational and cautious, questioning the basis of promotional claims, carefully reviewing contract details to avoid unfair terms, and reporting violations to consumer protection organizations or regulatory bodies when necessary [4].