Group 1 - The importance of selecting the right media channels for effective marketing is emphasized, as a quality article can go unnoticed if placed on the wrong platform [1] - Efficiently screening suitable media submission channels involves understanding the target audience and aligning content with the right platforms [3][4] Group 2 - Identifying the target audience is the starting point for any marketing activity, with different demographics congregating on various media platforms [3] - Researching the positioning and style of media platforms is crucial to ensure alignment with the content's tone and depth [4] Group 3 - Evaluating media influence is essential, focusing on metrics such as readership, follower count, and engagement rates, while recognizing the value of niche media [6] - Large comprehensive platforms can enhance brand visibility, while authoritative media can boost brand image and consumer trust [6] Group 4 - Considering the distribution capabilities of media channels is vital, as multi-channel distribution can expand the reach of content [8] - Media with a presence across various platforms can improve search engine visibility and user engagement [8] Group 5 - A strategic approach to media selection involves diversifying submissions across multiple platforms to maximize audience coverage and minimize risks [9] - A recommended distribution strategy includes 50% high-traffic media, 40% authoritative industry sites, and 10% quality self-media accounts to optimize marketing effectiveness [9]