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家政服务消费增长
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月薪过万,仍急缺人!家政服务,节前爆单!
Xin Lang Cai Jing· 2026-02-14 09:17
家电清洗师 赵松:我们的订单几乎已经排满了,后面没有什么空闲的时间。像家电清洗,比如一天要 洗四五台油烟机,收入还是很可观的。 来源:央视财经 赵松所在的企业负责人告诉记者,由于节前订单量大、服务供应紧张,家政员的时薪也较平时要上浮 40%到50%。 节前是家政行业的旺季,记者在北京市场走访时了解到,对于家政人员返乡带来的阶段性用工紧张问 题,企业和劳务输出地都加大了人员招募、培训、补贴的力度。 赵松在北京做家电清洗师已经有两年的时间了,他告诉记者,一进入到2月份,家电清洗的订单就开始 激增。为了多赚些钱,他打算临近过年再返乡。 根据北京人社部门的统计,节前这段时间,北京市场上包括母婴护理、收纳整理、家电清洗师等在内的 急需岗位缺口约6000个,其中母婴护理师的月薪达到了1.3万元。为了保障用工,部分劳务输出省份也 加大了培训和补贴力度。来自内蒙古的家政保洁师魏爽,就是通过"京蒙劳务协作"项目,来到北京成为 一名家政员。 家政保洁师 魏爽:培训完之后可以到北京上岗,第一周食宿免费、往返车费报销。如果能长时间工 作,会有政府直发的2000元稳岗补贴。 京东家政副总经理 郭兴伟:擦玻璃、全屋大扫除、深度打扫、宠物 ...
58到家洗衣洗鞋订单环比激增318%,冷空气“吹热”衣鞋洗护需求
Jing Ji Wang· 2025-10-29 08:44
Core Insights - The sudden drop in temperature across multiple regions in China has led to a surge in demand for professional cleaning and maintenance services, particularly for home heating systems and clothing care [1][2][3] Group 1: Market Trends - The demand for cleaning and maintenance services has significantly increased, with 58 Home reporting a month-on-month surge of 425% in floor heating cleaning and maintenance orders, and a year-on-year increase of 52% [2] - In first-tier cities, laundry and shoe cleaning services saw a month-on-month growth of 318% and a year-on-year growth of 79% in October [2] - The newly launched bedding cleaning service experienced a month-on-month increase of 275% in orders, indicating a growing preference for professional cleaning solutions [2] Group 2: Company Initiatives - 58 Home has introduced various promotional activities, including discounts on laundry and shoe cleaning services and limited-time reductions for floor heating cleaning, to attract consumers [3] - The company has launched a "high-end wash" service aimed at addressing the challenges of cleaning luxury and delicate items, ensuring a reliable solution for consumers [4] - 58 Home guarantees service quality with commitments such as "re-wash if not clean," "compensation for damage," and "compensation for loss," which alleviates consumer concerns regarding high-end garment care [4] Group 3: Consumer Behavior - Consumers are increasingly favoring the convenience of online ordering and on-site service, as evidenced by positive feedback regarding the efficiency and effectiveness of the services provided [2][4] - The trend indicates that home cleaning and maintenance services are becoming essential options for consumers during seasonal transitions, reflecting a shift in consumer behavior towards professional assistance [4]