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武昌鱼“游”向高速旅途 全国首个“鱼”主题服务区亮相
Chang Jiang Ri Bao· 2026-02-03 00:50
Core Viewpoint - The Wuchang Fish Service Area, the first highway-themed service area named after "fish" in China, is set to open, transforming from a traditional rest stop into a cultural and experiential destination that embodies local culture and tourism [1] Group 1: Architectural Design and Features - The service area covers a total area of 10,900 square meters, featuring a design that reflects the characteristics of the "land of fish and rice" in Hubei [2] - The southern area of the service zone is themed "Full Reflection on the Round," with three circular buildings resembling lotus leaves, while the northern area embodies the "Lotus Pond Moonlight" concept, creating a harmonious architectural aesthetic [2][4] - The service area includes a 156-acre ecological landscape designed to provide a year-round floral display, enhancing the visual experience for travelers [2] Group 2: Cultural and Culinary Experience - The main hall of the service area features a Wuchang Fish-themed restaurant that showcases local culinary traditions, including various cooking methods for the Wuchang fish, which is sourced fresh from nearby [5] - Surrounding the restaurant is the "Jingchu Jianghu Market," designed to immerse visitors in local culture through food and crafts, with stalls offering local agricultural products [5][6] Group 3: Economic and Tourism Impact - The service area aims to create a "stay economy," transforming transient travelers into tourists by offering diverse dining, shopping, and cultural experiences that encourage longer stays [7][8] - The project is positioned as a "frontline reception hall" for showcasing local characteristics and will serve as a hub for promoting regional tourism, including nearby attractions and agricultural experiences [7][8]